On the Cusp

Project Details

On the Cusp is a great example of how ideaPraxy can help bring clarity in the midst of positive activity. Having already started business in a sublet space, they were breaking out and creating their own venue more in line with their vision for patient care.

We were able to help bring a clarity to their messaging, core product offerings and marketing strategy, and facilitate their new website design to help re-launch On the Cusp’s new location with a pop.